The sport of cricket was first introduced to the Indian subcontinent by sailors and traders of The East India Company as early as the 17th century. Over the years, the sport has gained massive popularity and has become an integral part of the country's culture.

Today, we celebrate The Hundred Tournament, a cricketing event that still brings together people and cultures as it once did many years ago. The legacy of cricket introduced by The East India Company continues to thrive, symbolizing the enduring connection between the sport and the region.

The introduction of cricket by The East India Company was not just a recreational activity; it marked the beginning of a cultural phenomenon that resonated deeply with the people of India. The sport quickly captured the imagination of the local population, offering a blend of strategy, skill, and teamwork that found a special place in their hearts. Cricket matches provided a platform for people from diverse backgrounds to come together and share their love for the game.

As we celebrate The Hundred, we pay tribute to the enduring legacy of cricket that The East India Company helped establish in India. The sport's ability to foster unity, ignite passion, and transcend time, remains as vibrant as ever, reflecting the significance it holds in India's sporting landscape.  

Cricket is the ideal sport for grazing. Here, The East India Company’s guide to setting out the perfect spread for your friends and families.

Our moorish cheddar biscuits to munch on during the match.  Perfect with IPA, wine, beer, or a soft drink - Cheddar Cheese Biscuits

A bright and citrusy chutney that is perfect for summer snacking. Great with cold platters, perfect in a sandwich inspired by Indian cuisine. The ultimate preserve - Lime Pickle | Chutney

The East India Company London Dry Gin. Because nothing is as classic as a G&T. The EIC Collins, a cricketing classic in the making. Make it yours - The East India Company London Dry Gin 700ml

Finish the match and celebrate your win with something sweet - Dark Chocolate Enrobed Orange Peel